Panasonic LUMIX S9 Camera in Publicity Fraud Scandal

TapTechNews May 29th news, the Panasonic LUMIX S9 camera has recently been embroiled in a publicity fraud scandal, suspected of false publicity and fraud, and even a photography picture of rival Nikon appeared on the official website, causing dissatisfaction among netizens.

In response, Panasonic's official website in Japan issued an announcement, admitting that in the images introducing functions and scenes on the product e-commerce website, it used stock image services or authorized images without considering whether they were suitable for the camera product pages that generate creative designs.

Panasonic stated that it has taken the opinions raised by everyone seriously and has modified the page to make the content easier to understand. The official expresses deep apologies for any inconvenience caused to users, fans, and camera enthusiasts.

TapTechNews found through inquiry that the two Panasonic official website pages involved in the controversy have already deleted the relevant controversial pictures.

The smallest full-frame L-mount mirrorless camera of Panasonic, the LUMIX S9, was released earlier this month. The initial price in China is starting from 9599 yuan ($1350), and it is the first time in the LUMIX S series to adopt a compact design with 5 color options available.