Global PC Market Recovery in 2024 Q2 Apple Mac's Strong Performance

TapTechNews July 9th news, according to the latest report from market research firm Canalys, the global PC market showed signs of recovery in the second quarter of 2024, and the shipments of desktop computers and laptops increased by 3.4% year-on-year to 62.8 million units. Among them, Apple Mac's performance is particularly strong, with its shipments increasing by 6% year-on-year, and the growth rate is significantly higher than that of the overall PC market.

The report pointed out that Apple ranked fourth in the global PC market with shipments of 5.5 million units and a market share of 9%. TapTechNews noticed that compared with the same period last year, Apple Mac's shipments increased by 6%. Currently, Lenovo, HP, and Dell still rank among the top three in the global PC market.

Canalys believes that Microsoft's upcoming end of support for Windows 10 will be one of the main driving factors for the further growth of the PC market. In order to run Windows 11, many PC users will need to buy new equipment. In addition, the listing of the first batch of Copilot+PCs equipped with ARM processors will also further stimulate the demand for device replacement.

In addition, Apple's upcoming AppleIntelligence feature suite will also play an important role. Although this suite is compatible with all Mac devices based on Apple Silicon (dating back to the M1 chip at the earliest), many Mac users who are still using Intel processors may choose to upgrade because of this.

Reference link: