vivo and iQOO Donate Smart Devices to China's National Team for 2024 Paris Olympics
On June 26th, TapTechNews reported that Jia Jingdong, the vice president of the vivo brand and general manager of the brand and product strategy, posted that a donation ceremony was held today at the National Stadium for vivo and iQOO to donate smart technology equipment to support TEAMCHINA, the Chinese national team for the 2024 Paris Olympics.
At the ceremony site, vivo and iQOO donated thousands of sets of smart terminal equipment including smart phones, tablets, smart watches and wireless headphones to TEAMCHINA.
Jia Jingdong stated in his Weibo post: '(These devices) fully guarantee the communication security and data security of our athletes and delegation team overseas, and provide a strong backing for the training, competition and daily life of the national team players.'
TapTechNews noticed that vivo has been continuously developing cooperation with the sports world in recent years. It became the first opening and closing ceremony title sponsor in the history of the UEFA European Championship in 2021, and the vivo X100 series has also become the official mobile phone of the 2024 UEFA European Championship.
In addition, vivo has also become a strategic partner of the Boao Forum for Asia for three consecutive years, and incidentally creates momentum for related new products, which can also be said to be a good marketing route choice.
