TapTechNews report on May 15th - This week, FastCompany published an interview with Apple's Senior Vice Presidents John Ternus and Greg Joswiak (known as Joz), delving into Apple's vision for the iPad, the M4 chip, AI, and the factors that make the iPad professional.
One of the most exciting parts of the interview may come from Joz's statement: I hesitate to call it a 'tablet' because tablets suck, but iPads don't,. Apple unveiled the M4 chip on the new iPad Pro, citing it as a key driver for the dual-LED display on the new iPad Pro. Ternus outlined the overall improvements that the M4 chip brings to the iPad Pro series: We have always seen the iPad as a magical glass panel that allows people to interact directly with content. Therefore, we are excited to break through the thinness limit with the new iPad Pro, while maintaining performance. It has the best display and the most powerful performance we have ever configured for an iPad, without compromising battery life or durability. We believe this will bring the ultimate iPad experience.
The M4 iPad Pro will also come with a range of new accessories including an aluminum Magic Keyboard with additional function keys and a larger trackpad, as well as the more advanced Apple Pencil Pro. Apple ingeniously improved the charging method of the Apple Pencil Pro, with Ternus explaining: We had to design a completely new architecture. In fact, we have reduced the size of the electromagnetic induction charging solution by half, less than half the size of the previous version, in order to concentrate all these components together and make them work properly.
Joz also mentioned in the interview that Apple is simplifying the Pencil product line. However, to fully achieve this goal, it may be necessary to gradually phase out the first-generation Apple Pencil and Apple Pencil 2.
Finally, the article also discusses AI, Mac computers, and how Apple defines the professional-grade iPad. Joz said: In fact, most Mac users also have iPads and use both devices. Similarly, many iPad users also have Mac computers, and some even have Windows computers. People will choose the most appropriate tool according to the situation. They are two completely different tools.
Ternus objected to the professionalism of the iPad Pro, believing that professional is not defined by Mac computers. Ternus said: There is an interesting misconception, perhaps Mac users measure what is professional by their own standards. Look at the achievements of the Procreate team using the Apple Pencil Pro. There is no more professional drawing application in the world, they are the lifeblood of artists.
Touch operation, Apple Pencil handwriting input, and built-in 5G capabilities continue to differentiate the iPad from the Mac, although both devices can perform many of the same tasks. As for AI, software-related information will be revealed at WWDC in a few weeks. Before that, Apple will continue to leverage its years of experience in neural network engines, which have long been part of Apple's chip products and even Mac computers based on Intel processors.