China's Tablet PC Market in the First Quarter of 2024 Growth and Manufacturer Rankings

TapTechNews May 17th news, International Data Corporation (IDC) today released the 'Quarterly Tracking Report of China's Tablet PC Market in the First Quarter of 2024'. The data shows that the shipment volume of China's tablet PC market in the first quarter of 2024 was 7.13 million units, with a year-on-year growth of 6.6%, among which the consumer market increased by 10.7% year-on-year and the commercial market increased by 6.3% year-on-year.

After experiencing consecutive quarters of decline in 2023, the demand of China's tablet PC market迎来 a slight rebound, and with the boost of shipments at the beginning of the year, the shipment volume in the first quarter of this year achieved positive growth.

TapTechNews summarizes the situation of the top five manufacturers as follows:

Huawei: With the shipment volume of 2.59 million units, it continues to be the number one in the share of China's tablet PC market and further expands its leading advantage, exceeding 10% more than Apple in the second place. Along with the recovery of its smartphone business, Huawei's tablet PC has significantly increased its market share in the entry-level and mid-range price segments.

Apple: Ranked second, it still has an advantage in the mid-to-high-end market, but due to the lack of new product stimulation and facing fierce competition from Chinese manufacturers, Apple's overall market share declined significantly in the first quarter, and the shipments were mainly to clear the old machine inventory.

Xiaomi: Ranked third in market share, the launch of the new product Pad 6S Pro drove the growth of shipments while further enriching Xiaomi's product layout in the mid-range price segment, helping it to rapidly increase its market share in the $400-$600 price segment.

Honor: Ranked fourth, the product structure is further upgraded to the $200-$400 range, but the product layout in the mid-to-high-end market is relatively single, which has formed certain pressure on its overall market share.

Lenovo: Ranked fifth in market share, the shipment volume slightly tilts towards the entry-level price segment. In terms of products, the detachable tablet has become the main driving force for its year-on-year growth in shipments this quarter.

Reference