Hive Technology Partners with Star Vision for Strategic Cooperation

TapTechNews September 23rd, Hive Technology announced yesterday (September 22nd) that it has reached a strategic cooperation with Star Vision.

The Jiewan AI audio glasses series products under Hive Technology will be phased into the national stores of Baodao Glasses under Star Vision. The first batch will be launched first in 40 Baodao Glasses stores in 16 cities such as Beijing, Shanghai, Shenzhen, Hangzhou, Nanjing, Wuhan, and Chongqing. Users of Jiewan and Baodao can experience one-stop services from product trial wearing, eye health screening to professional fitting in cooperative stores.

The two sides will also carry out in-depth cooperation in jointly researching co-branded products. It is expected to launch the AI audio glasses product co-branded by Jiewan and Star Vision's self-owned brand SAP in December.

Hive Technology was founded in October 2020 and is a technological innovation company focusing on the research and development of head-mounted smart hardware. It was a Xiaomi ecological chain enterprise at the beginning of its establishment, and launched its first product, MIJIA Glasses Camera, in 2022, and its second product, MIJIA Smart Audio Glasses, in 2023.

According to TapTechNews, on January 18th, Xiaomi reached a strategic cooperation with Hive Technology, focusing on the category of smart audio glasses.