Ubisoft to Use AI for Game Development
TapTechNews May 19th news, Yves Guillemot, the CEO of Ubisoft, recently confirmed in the earnings Q&A session that the company plans to use AI technology to develop more dynamic and rich games.
He stated that AI may be used for the 'automation' of some of the company's work. Currently, Ubisoft has two teams researching generative AI - one team is responsible for marketing, sales, IT, legal and other work, and the other team is focused on improving the quality of the game and making the game more 'vibrant' work. 'I am full of expectations for the generative AI in our games and hope it can make our games more interesting and people can truly get a personalized experience.'
Ubisoft also emphasized in its latest earnings report that the company will continue to invest in new technology fields such as generative AI because these technologies can bring players an experience of 'pioneering new areas'.
According to TapTechNews' previous report, in March this year, Ubisoft demonstrated its latest generative AI prototype project in the Paris studio - NEONPC, enabling NPCs to have conversations with spontaneous actions and reactions instead of following the settings in the conversation tree. This project applied Nvidia's Audio2Face and Inworld's LLM large language model technology.
Related reading:
'Ubisoft Demonstrates Generative AI Prototype Project, Game NPCs Can Freely Improvise Conversations'