Generative AI Model Plagiarism or Innovation? ProRata's Solution

TapTechNews August 11th news, is the generative AI model a batch plagiarism machine? Many people may think so. These AI companies have received billions of dollars in investment by reproducing products of others' content, while the original authors get nothing.

The tech entrepreneur Bill Gross also thinks this way, and at the same time he claims to have a solution. His startup company ProRata announces that it will launch a platform that combines a chatbot and a search engine, using its patented algorithm to identify and find out the works used by AI models and ensure that all relevant parties are compensated through revenue sharing.

Gross told Wired magazine: We can break down the output of generative AI, whether it's text, images, music or movies, into individual components, find out their sources, and then allocate a percentage for each copyright holder and pay them accordingly.

ProRata has not yet released its search chatbot, but has raised 25 million US dollars (TapTechNews note: currently about 179 million Chinese yuan). It is worth noting that the company also cooperates with major media institutions such as Universal Music Group, The Atlantic, The Financial Times and Axel Springer, which may be dissatisfied that a large amount of their content has been used as training data for chatbots such as ChatGPT and AI image generators such as Midjourney without getting any revenue. Gross said: This is theft. They are stealing and laundering the world's knowledge for their own benefit.

In contrast, ProRata is a good student-style AI. The chatbot only uses authorized data instead of grabbing a large amount of content on the web. Gross believes that this is not only more ethical, but also easier to find out the contributors of the content, and can also produce higher-quality AI output. Gross said: I think 70 million high-quality documents are actually better than 70 billion poor-quality documents and can bring better answers.

ProRata plans to release its chatbot in October this year. One of its profit-making methods is to charge through a subscription service, and the generated revenue will be split 50-50 with the content owners. Gross said that in the long run, its ethical attribution ability will attract large AI companies like OpenAI to also integrate this technology into their own AI models. Gross said: I will license to anyone who wants to use the system, and I hope it's as cheap as the fee of Visa or Mastercard.