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BYD's Future Plans 14 Models by 2026, Price Strategy, and New Releases

By:Jacob

TapTechNews August 9th news, after the completion of the listing of BYD 2025 Seals and Seals 07 DM-i last night, Zhang Zhuo, general manager of the BYD Ocean Network Sales Division, revealed in an interview with Dongchedi that by 2026, the Ocean Network is to complete the layout of 14 models to form a full product matrix.

Zhang Zhuo further stated that the 'Seal' series is not a single product, but a product family, from Seal 09, Seal 08, Seal 07, Seal 06, Seal 05, '56789' covering from Class A to Class C, taking into account EV and DM. At the same time, 'Sea Lion' will be the collection of all SUVs in the Ocean Network, and will also form a product matrix of '56789'.

BYD's Future Plans 14 Models by 2026, Price Strategy, and New Releases_0

When talking about the recent price controversy, Zhang Zhuo responded that, 'Because others can't do it, their logic thinks that BYD certainly can't do it either. If you set the price so low, it must be cutting corners. We didn't explain too many things, just be good at ourselves. BYD is not to start a price war, this is just a reasonable pricing range. On the other hand, BYD in the price war didn't cut corners, not blindly sacrificing the profit of the whole vehicle, or even not sacrificing the profit of the dealers, but giving up all the profits of the peripheral parts. We don't have middlemen, and give up the profit of the middlemen to feed back the whole vehicle.'

The 2025 BYD Seal was officially released and listed last night, and the price range of the 4 models is 17.580,000 yuan - 23.980,000 yuan; Seal 07 DM-i then launched 5 configurations, and the price range is 13.980,000 yuan - 19.580,000 yuan. For the specific configuration information of the two models, you can refer to the previous report of TapTechNews.

Related reading:

'The listing of BYD Seal 07 DM-i model: The fifth-generation DM technology, the range exceeds 2000 kilometers, starting from 13.980,000 yuan'

'17.580,000 yuan - 23.980,000 yuan: The 2025 BYD Seal is listed, with all models standard with SiC and 800V high-voltage platform'

BYD Seal DM i price war models

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