Analysis of the Domestic Mobile Phone Market in August 2024 in China

TapTechNews September 25th news, the China Academy of Information and Communications Technology released the operating analysis report of the domestic mobile phone market in August 2024 this evening: the shipment volume is 24.047 million units, among which 5G mobile phones account for 82.1%.

TapTechNews summarizes the specific data:

In August 2024, the domestic market mobile phone shipment volume 24.047 million units, with a year-on-year growth of 26.7%, among which 19.754 million 5G mobile phones, with a year-on-year growth of 26.3%, accounting for 82.1% of the mobile phone shipment volume in the same period.

In the first 8 months of 2024, the domestic market mobile phone shipment volume 195 million units, with a year-on-year growth of 16.6%, among which 165 million 5G mobile phones, with a year-on-year growth of 23.9%, accounting for 84.5% of the mobile phone shipment volume in the same period.

Analysis of the Domestic Mobile Phone Market in August 2024 in China_0

In August 2024, there were 47 new mobile phone models launched in the domestic market, a year-on-year decrease of 14.5%, among which 29 5G mobile phone models, a year-on-year decrease of 3.3%, accounting for 61.7% of the number of new mobile phone models launched in the same period.

In the first 8 months of 2024, there were 281 new mobile phone models launched in the domestic market, a year-on-year decrease of 4.1%, among which 151 5G mobile phone models, a year-on-year increase of 13.5%, accounting for 53.7% of the number of new mobile phone models launched in the same period.

Analysis of the Domestic Mobile Phone Market in August 2024 in China_1

In August 2024, the shipment volume of domestic brand mobile phones was 22.178 million units, with a year-on-year growth of 31.7%, accounting for 92.2% of the mobile phone shipment volume in the same period; there were 40 new models launched, a year-on-year decrease of 14.9%, accounting for 85.1% of the number of new models launched in the same period.

In the first 8 months of 2024, the shipment volume of domestic brand mobile phones was 168 million units, with a year-on-year growth of 21.3%, accounting for 86.0% of the mobile phone shipment volume in the same period; there were 260 new models launched, a year-on-year decrease of 2.3%, accounting for 92.5% of the number of new models launched in the same period.

Analysis of the Domestic Mobile Phone Market in August 2024 in China_2

In August 2024, the shipment volume of smart phones was 21.098 million units, with a year-on-year growth of 17.7%, accounting for 87.7% of the mobile phone shipment volume in the same period; there were 33 new smart phone models launched, a year-on-year decrease of 28.3%, accounting for 70.2% of the number of new models launched in the same period.

In the first 8 months of 2024, the smart phone shipment volume was 182 million units, with a year-on-year growth of 14.1%, accounting for 93.4% of the mobile phone shipment volume in the same period; there were 200 new smart phone models launched, a year-on-year decrease of 19.0%, accounting for 71.2% of the number of new models launched in the same period.

Analysis of the Domestic Mobile Phone Market in August 2024 in China_3

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