The Ministry of Industry and Information Technology, the National Development and Reform Commission, the Ministry of Agriculture and Rural Affairs, the Ministry of Commerce, and the Comprehensive Department of the National Energy Administration issued a notice on the campaign to promote new energy vehicles in rural areas in 2024. The notice outlined plans to showcase and promote new energy vehicles in rural markets from May to December 2024. Activities such as exhibitions, test drives, and support services will be conducted to enhance consumer experience and address the lack of infrastructure in rural areas. The initiative aims to implement policies supporting vehicle upgrades, charging facilities, and financial services to benefit consumers. The full text of the notice can be found below.