Google's Annual Hardware Event New Products, Comparisons with Apple, and Privacy Controversy

TapTechNews August 15th news, Google held its annual hardware event yesterday and launched new Pixel smartphones, PixelWatch and PixelBuds. At the meeting, Google repeatedly alluded to Apple in the fields of hardware and AI, and one of the remarks about privacy sparked controversy.

Google released several new products, including Pixel 9 Pro, Pixel 9 Pro XL, PixelWatch 3, PixelBuds Pro 2 and Pixel 9 Pro Fold. The Pixel 9 series is equipped with Google's latest AI model, Gemini, and has functions such as satellite communication and call records.

In the event, Google compared its own products with Apple products many times. Google emphasized that its AI function supports 45 languages, while Apple's AppleIntelligence only supports English and has not been widely launched yet. In addition, Google ridiculed Apple's practice of using prerecorded videos to demonstrate products, claiming that its own product demonstrations are all live broadcasts. Google also compared the Pixel 9 Pro series with the iPhone Pro series, saying that the former has no shrinkage in configuration, hinting at the exclusive of some functions of iPhone Pro Max. At the same time, Google showed a night shooting comparison chart, emphasizing the advantages of its own products.

However, Google's remarks about privacy have triggered widespread doubts. TapTechNews noticed that the company claimed that Gemini will not send users' personal data to third-party AI providers, thereby emphasizing its own advantages in privacy protection. However, upon careful analysis, it can be found that Google's remarks are misleading. Google has not promised not to collect and use users' personal data, nor has it excluded the possibility of using user data for targeted advertising or other commercial purposes. Google only said that it will not hand over raw data to other AI companies, but this does not mean protecting users' privacy.

9to5mac said that Google's move is intended to create a positive image, but there is a significant gap between its real practices and commitments. Apple, on the other hand, has adopted a different strategy, emphasizing local processing and privacy protection, and collaborating with OpenAI to enhance AI capabilities while ensuring the security of user data.

Google Pixel 9 series product launch special