WeChat Acts to Rectify 'We Media' for Seeking Traffic without Bottom Line

TapTechNews June 18th, according to the official public WeChat account 'WeChat Coral Security', WeChat today announced the latest progress of the special campaign to rectify 'We Media' for seeking traffic without bottom line. A total of 39,271 pieces of illegal content have been disposed of and 1,327 accounts have been dealt with since the end of April.

TapTechNews learned that the relevant actions mainly target five types of illegal content and behaviors such as self-directed and self-acted fakery, desperate efforts to chase and hype social hotspots, setting topics one-sidedly, creating personas against public order and good customs, and overusing 'new yellow journalism', and the recent typical cases include 'distorting expressions and inciting conflicts', 'fake science popularization but actually promoting', 'clickbait titles with old news', 'elling miserable stories for selling goods', 'chasing and hyping hotspots for attracting attention' etc.

The WeChat official said that in the face of these 'bottomless We Media' with the above behaviors, the accounts have been dealt with including gagging, blocking, and fixing new fans increase according to the illegal situation, combined with the special requirements and platform rules.

WeChat will continue to implement the requirements of the special action of 'Cleaning up - Rectifying 'We Media' for Seeking Traffic without Bottom Line', further improve the governance ability, and deal with illegal content and accounts strictly. At the same time, it also appeals to 'We Media' creators to strengthen self-discipline and jointly protect the clean and clear cyber ecosystem.

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